31 Dec 2013

7 Ways Your Point of Sale Software Can Enhance Your Business

Retail Express Point of Sale SoftwareEffective, easy to use, point of sale systems can transform a business, drive sales and provide valuable marketing intelligence. Retail Express is the market leading, cloud based, POS solutions provider in Australia. There are many ways in which a Retail Express POS system can enhance your business, including:

Provide Targeted Marketing Information

Our POS systems have a highly effective set of loyalty and marketing features. They are designed to capture real time information, allowing you to create targeted marketing campaigns to bring customers back into your store more often. This retail software will not only engender customer loyalty, but will also create a better overall customer experience and importantly, improve store profitability.

Smart Stock Control System

It is imperative that your POS solution has an incorporated inventory management software. A Retail Express cloud based solution has a comprehensive and smart stock control system. This allows users to make informed, quick business decisions. Effective inventory management allows you to follow and keep up with trends, transfer stock, automatically re-order and replenish as well as manage promotions.

Business Intelligence

Our POS software helps retailers make smart business decisions, quickly and with ease. It provides comprehensive, timely reporting on everything from inventory, customers, sales, staff and suppliers. It has a real-time dashboard enabling you to have the most up-to-date information at your fingertips, at any time of the day, anywhere in the world.

Lower IT Costs

IT can be a very costly and time consuming part of any business, regardless of size. Our new generation technology operates from a single, central cloud system. There is no software to install, no expensive servers, zero data corruption and delays and no ongoing IT administration and management costs. Administration can be performed in less time and more accurately. Finally, we have a 99.9% network uptime guarantee. This flexible system frees up your time to work on what is important, your business.

Ease of Remote Access

Our cloud-based point of sale software allows you 24/7 access to your business information, no matter where in the world you are. You are also able to easily create pop-up shops and kiosks allowing easy mobile selling.

Integrated Webstore

It is no doubt that web sales are the way of the future, our POS software allows a fully integrated web store. We are able to design professional websites for retailers and provide integration between the back-office and ecommerce. We can also work with you on an effective SEO campaign and ongoing account management.

Enhanced Customer Experience

Most importantly, our POS systems are focused on enhancing the customer experience. We do this through our loyalty and marketing programs and providing real-time reporting and business intelligence. Customer behaviour information will allow you to create customised and relevant marketing campaigns. Loyalty programs can be created which will provide better customer service, encouraging repeat purchases and, of course, create loyalty. You are able to recognise upsell opportunities as well as items that are quite often bought together. All of this is aimed at improving store profitability.

In summary there are many advantages of our inventory management systems and POS systems. Our ultimate goal is to enhance and improve the experience for both the user and the customer.