FEATURES > MARKETING & LOYALTY

Attract and reward customers with personalised marketing and loyalty campaigns.

Give your customers a great brand experience with powerful retail marketing software, CRM and loyalty tools. Increase sales and retention with Retail Express.

Flowers behind a customer segment screen with a button to send an SMS and email thank you

Loved by thousands of retailers in Australia & NZ

One-time customers are great. But loyal, devoted customers are what help your business grow.

  • You need long-term customers that stick with your business, but your current systems aren't helping with retention and repeat sales.

  • You don't have the right features to personalise your marketing, maintain targeted lists or build sophisticated loyalty and promotional offers.

You need powerful marketing and loyalty software that helps you create brand advocates, not just one-off sales.

Get customers to revisit your store and website, and grow your revenue with repeat sales. Manage a high volume of smart marketing, loyalty and sales programs easily, with Retail Express.

Retail Express marketing and loyalty features: buyer behaviour reports, customer promotional groups, tiered loyalty programs, customer profiles and surveys, multi-buy and benefit campaigns, expiry dates to maximise redemption, targeted email and SMS campaigns, and minimum spend thresholds for loyalty and promos

Quickly capture customer info in-store and build detailed profiles & groups.

  • Create in-store surveys with custom fields to capture customer data and helps you personalise your marketing.
  • Use powerful reporting tools to identify your most valuable customers and their buying patterns.
  • Build dynamic customer groups based on profile attributes, purchase behaviour, loyalty points, spend potential, purchase history and other variables.
  • See unified customer profiles across all channels and tag your VIP customers and provide a red carpet experience when they hit your stores.
See all Retail Express features →
Customer profile for Jane Portman in the VIP Club, with contact details, marketing permissions and order history across online and in-store purchases

Run personalised loyalty programs and promotions that are actually profitable.

  • Get advanced features like minimum redemption spend thresholds, points expiry dates and bonus multipliers.
  • Offer flexible, tiered loyalty programs & promotional offers for different customer groups and drive them to spend more.
  • Encourage repeat sales by setting special prices and exclusive promotions for your best buyers.
  • Set smart rules for multi-buy and benefit campaigns.
  • Exclude specific products or brands from your promotional offers for brand or margin integrity.
  • Create cross-channel gift vouchers and schedule price markdowns for specific products to boost sales.
See all Retail Express features →
Loyalty program with a $120 minimum spend and 50 bonus points, and a VIP promotional campaign offering a free shaker with 2 whey protein jars

Maximise customer lifetime value with personalised marketing campaigns.

  • Recommend products your customers are actually interested in based on past purchases & profile attributes.
  • Target customers based on variables like expiring loyalty points, customer type, lifetime value and birthday month.
  • Build marketing campaigns that span the customer lifecycle and trigger them based on their activity.
  • Reduce manual work with automated trigger-based SMS & email campaigns.
See all Retail Express features →
Customers segmented by spend over the last 30 days and sent a thank-you SMS and email with a $10 voucher

Enable omni-channel endless aisles to maximise sales and customer choice.

  • Leverage all of your physical stores stock online to avoid lost sales and provide the widest range of products.
  • Empower in-store staff to easily source stock from other stores & warehouse locations.
  • Fulfil orders directly off inbound PO's.
  • Offer Special orders from suppliers and pre-orders to win the sale and deliver maximum convenience to customers.
  • Provide live stock in store and Click & Collect to open up your in-store inventory to online visitors.
See all Retail Express features →
Online product page for a leather pet collar, out of stock in one outlet but available in others with a 2-day ETA

Deliver the best customer experience across all channels

Cut down on duplicate work and meet your customers wherever they are. Reduce lost sales and increase your margins with Retail Express.

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